Pricing research

How much does Crayon cost?

Crayon does not publish pricing. Its own pricing page shows no dollar amounts, plan names, tiers, or seat structure — only a “Request an Estimate” form. That doesn't mean nothing is publicly known: buyer transaction data gives a picture of what Crayon customers actually pay. Below is everything with a real, linked source — and nothing that is only an uncited estimate.

Independent research · Solvenq is not affiliated with Crayon · Sources last verified August 2026

What Crayon itself discloses

  • Crayon's pricing page shows no dollar amounts, plans, tiers, or seat structure — only a “Request an Estimate” form, with pricing described as “tailored to the needs of your competitive intelligence program” and varying with the scale of competitive assets tracked and stakeholder access.

    Source: Crayon official pricing page · undated page, verified 2026-08-23

  • The published buying path is demo-first and sales-led: a specialist reaches out by email, you book a 30-minute consultation “to evaluate fit”. No free trial, no self-serve signup, and no contract terms are disclosed anywhere on crayon.co.

    Source: Crayon official demo-request page · undated page, verified 2026-08-23

Publicly reported numbers

Crayon's own list prices are not publicly disclosed. Every figure below is third-party buyer transaction data — not a Crayon rate card. Figures circulating in review articles trace to unnamed sources, so we omit them rather than repeat them.

Median annual contractBuyer transaction data

$30,000 / year

Median across 93 anonymized Crayon purchases in Vendr's transaction database. This is buyer data, not a Crayon list price.

Source: Vendr marketplace · 2026 (page-stated year, fetched 2026-08-23)

Reported contract rangeBuyer transaction data

≈ $12,700 – $46,000 / year

Low-to-high range in the same Vendr purchase data, with small-team contracts around $15,000 and enterprise deployments reported above $100,000 a year.

Source: Vendr marketplace · 2026 (page-stated year, fetched 2026-08-23)

How to read these numbers

A median across anonymized buyer contracts is the strongest public signal available for a quote-only vendor, but read it for what it is: the midpoint of closed deals across mixed scopes, seat counts, and negotiation outcomes — not a rate card. Your quote can legitimately land outside the reported range if your tracking scope or stakeholder count is unusual, and the data says nothing about what any given configuration should cost. Use the median as a sanity anchor for your first quote and the range as the boundary of normal — a first number far above the high end is a signal to negotiate, not necessarily to walk.

What buying Crayon looks like

Buying Crayon starts with the “Request an Estimate” form on its pricing page, where you describe your competitive-intelligence goals. A specialist then reaches out by email to book a 30-minute consultation, and pricing is disclosed only after that conversation.

Crayon itself says the quote varies with the scale of competitive assets tracked and how many stakeholders get access — in other words, the number of competitors you follow and the people who use the output. Nothing on crayon.co indicates a monthly or self-serve option, and Vendr's buyer transaction data (linked above) reflects annual, sales-led contracts. Reviewer and buyer anecdote adds that extras such as seats, integrations, and premium support are quoted on top of the base platform fee — consistent with the vendor's custom-quote posture, but not vendor-confirmed.

How to get a real price

Submit the estimate request on crayon.co/pricing and ask the specialist for a full quote in writing: base platform fee, per-seat or stakeholder costs, add-ons, onboarding fees, contract length, and renewal terms. Buyer-side transaction data (linked above) is a useful anchor for that negotiation.

What you actually get for it

In public terms, a Crayon contract buys the platform's tracked view of competitors' digital footprints — website, pricing-page, messaging, and content changes captured automatically — plus the workflow layer that packages those signals into battlecards, newsletters, and insight feeds for sales and product marketing, with integrations into the tools a revenue org already uses. Crayon's own pricing page frames the quote as scaling with the competitive assets tracked and the stakeholders who get access, so the contract is sized to an organization consuming intelligence, not one person doing research.

That shape is the value test. The annual fee is easiest to justify when a dedicated owner curates the feed and a sales org actually opens the battlecards — Crayon's own positioning assumes a competitive-intelligence program, and the per-stakeholder pricing lever rewards wide internal adoption. A buyer whose real need is the research itself — one operator answering specific competitive questions — is paying for distribution machinery that mostly sits idle.

Weighing the whole field? See the best Crayon alternatives →

What comparable tools cost

None of the vendors in this cluster publishes a price list. Here is the best attributable public signal for each of the others, where one exists, with its source:

See the full pricing roundup — every vendor’s sourced signal in one place →

  • Klue pricingmedian annual contract: $30,000 / year
    Source: Vendr marketplace · page labeled 2026, fetched 2026-08-23
  • Kompyte pricingnot publicly disclosed
    No current attributable public figure — see the page for what is known.
  • Contify pricingnot publicly disclosed
    No current attributable public figure — see the page for what is known.
  • Meltwater pricingnot publicly disclosed
    No current attributable public figure — see the page for what is known.
Where Solvenq sits

Solvenq publishes its pricing.

Self-serve from $0. Starter $39/mo, Pro $99/mo, Team $299/mo — start without a sales call. Every plan, limit, and credit pack is on the public pricing page — no quote, no demo, no negotiation. It’s a different shape of product too: cited-research Sweeps, moves priced against your own numbers, and continuous Radar monitoring, built for the operator doing the work rather than an enterprise enablement team.

Crayon pricing — FAQ

Does Crayon publish its pricing?
No. Crayon's pricing page shows no plans, tiers, or dollar amounts — only a “Request an Estimate” form. The only numbers with real provenance are third-party: Vendr's buyer transaction data, linked above.
How much does Crayon cost per year?
Crayon doesn't disclose a list price. The best attributable public signal is the median annual contract in Vendr's transaction data (linked above), with a wide range around it depending on scope and seats. Figures in review articles beyond that trace to unnamed sources, so we don't republish them.
Does Crayon have a free trial or monthly plan?
Nothing on crayon.co indicates a free trial, self-serve signup, or monthly option. The published buying path is a demo request followed by a custom, sales-led annual quote.
What drives a Crayon quote up or down?
Crayon's own pricing page names the levers: the scale of competitive assets tracked and how many stakeholders get access. Buyer-side anecdote adds that seats, integrations, premium support, and onboarding are quoted on top of the base platform — so the number moves with tracking scope and rollout size, and the terms are negotiable.
Is Crayon worth it for a small team?
Crayon is built and priced for go-to-market orgs with a dedicated CI or enablement function, and its value assumes battlecards and feeds get adopted across a revenue org. A small team that mainly needs the research itself is usually better served by self-serve tools — see the Crayon alternatives roundup for the whole field.

Every source on this page was last verified August 2026 (2026-08-23). Vendors change packaging and pricing; check the linked sources and the vendor’s own site before relying on any figure. See also the competitive-intelligence pricing hub.

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